09:00
Welcome
Welcome coffee
Coffee from across the region. First conversations before the room is called to order.
Milan · First edition · 24 September 2026
LATAM Brand Protection Summit
see the other side.
19
Markets
US$195B
E-commerce GMV
Statista, 2024
660M
Consumers
World Bank, 2024
The first institutional summit dedicated to brand protection in Latin America. We brought the work, the coffee, the music, the long table. The region itself, served in Milan.
Pre-register and we will get in touch. No spam, no third parties.
Subject to availability. Limited capacity.
Thank you. We will be in touch.
01 · The concept
See the
other side.
In Milan, you'll sit at the same table as the marketplaces, the IP law firms and the brand protection technology that work the region every day. The other side of every report you've ever read about LATAM.
Latin America is one of the most complex regions in the world to protect a brand. Different laws in every country. Multiple marketplaces. Cultural patterns that do not translate from European or North American playbooks.
The LATAM Brand Protection Summit exists for one reason: to give global brands a clear view of what is actually happening on the ground, through the people who work the region every day.
Counterfeit trade alone moved US$467 billion globally in 2021, equivalent to 2.3% of world imports. In Latin America, the playing field is still being mapped. Milan is where it starts.
02 · The day
What to expect on September 24.
09:30
Summit
Keynote & panels
The opening keynote, followed by panels and working conversations with the people who lead brand protection across Latin America. Real cases. Real numbers.
15:00
Transition
To the hills
A private transfer out of Milan. Two funiculars up to the castle of San Vigilio, where the afternoon turns into something else.
16:30
Cocktail
Sunset cocktail
A cocktail at Relais San Vigilio al Castello. The music, the table, the cadence of the region. Above Bergamo, to receive the sunset together.
Venue
Hilton Milan.
A working room for the day.
The Summit is hosted at Hilton Milan, in the heart of the city. A neutral, institutional setting designed for focused exchange between global brands and the people working brand protection across Latin America.
Cocktail
Relais San Vigilio
al Castello.
The day shifts to the hills above Bergamo. Two funiculars take us up to a private sunset cocktail at Relais San Vigilio al Castello, a 17th-century estate with a panoramic view of the city below.
03 · The experience
More than the work,the region itself.
What is hard to translate, we serve in person. The coffee from the highlands, the music that does not need to be explained, the lunch that runs longer than the meeting. Latin America brought to Milan, the way it actually feels at home.
Café
Single-origin coffees from across the region, poured side by side at every break.
Cocina
A menu drawn from 19 countries. Ingredients and recipes that rarely travel beyond home.
Música
Curated by people who know. The kind of sound that does not need to be translated.
Sobremesa
The long table as a working method. The longer conversation as the actual point.
A summit is a room. We made sure the room sounds, smells and reads like the region it is about.
04 · Beyond Milan
A series
of conversations.
Milan · 2026
First edition
Paris · 2027
Coming soon
London · 2028
Coming soon
Berlin · 2029
Coming soon
Supporting partners
Made possible by
these partners.
Pre-register
Pre-register
for Milan 2026.
Pre-register and we will get in touch.
No spam, no third parties.
Subject to availability. Limited capacity.
Or just add the date to your calendar →
Thank you. We will be in touch.